It's one thing getting visitors to your website; what happens once they get there?
Research shows that one of the main issues every company has to deal with on the internet is trust. When a new user comes to your site, the first impression he or she forms about your company (before reading anything or clicking on any links) is based on the overall design and navigation of your site. If this first impression is not positive, it is very likely that the user will click away within seconds without bothering to discover your services.
Why Should You Consider a Redesign?
People are blocking outbound marketing including phone calls, direct mail, print ads, and television commercials. Your website is the most important inbound marketing tool you have.
A new corporate look and feel does not warrant a redesign; the RIGHT reasons to redesign your website are simple:
Steer Clear of Common Web Design Pitfalls
Get found by more prospects
- Better Content
- More Content
- Better Content
Convert more prospects into leads and customers
- Better offers and calls to action
- More offers and calls to action
- Optimized landing pages / forms
Website Design Recommendations
We take an inventory of your website assets to protect yourebsite assets during the redesign
How many pages do you have?
How many pages will be killed?
Will pages move to a new URL?
How many new pages will you create?
What is your most popular content?
What is your most powerful content?
How many inbound links do I have?
What interior web pages have links?
Where are my links coming from?
What are my most powerful links?
What generates most of my leads?
What are my best conversion tools?
How can I increase conversions?
What keywords do I rank for today?
What keywords do my competitors rank for?
What keywords should I want to rank for?
How has my keyword rank changed?
We encourage you to spend your resources on remarkable content that attracts and converts. Creating an ongoing content building strategy is more important than a unique design since BOTH search engines and people like fresh content. More content translates to more traffic.
Your website should have ALL the following features: